• Issue

    Psychology & Marketing: Volume 40, Issue 10

    1895-2162
    October 2023
Previous Issue|Next Issue
Export Citation(s)Download PDF(s)

ISSUE INFORMATION

Free Access

Issue Information

  • Pages: 1895-1897
  • First Published: 01 September 2023

RESEARCH ARTICLES

Open Access

A meta-analysis on the psychological and behavioral consequences of nostalgia: The moderating roles of nostalgia activators, culture, and individual characteristics

Fernando de Oliveira Santini,  Weng Marc Lim,  Wagner J. Ladeira,  Diego Costa Pinto,  Márcia M. Herter,  Tareq Rasul, 
  • Pages: 1899-1912
  • First Published: 18 July 2023
Open Access

Being unconventional: The impact of unconventional packaging messages on impulsive purchases

Manish Das,  M. S. Balaji,  Subhrajit Paul,  Victor Saha, 
  • Pages: 1913-1932
  • First Published: 06 July 2023
Open Access

Beyond society's desire for a slowed-down temporal experience: Toward a nomological network of individuals' need-for deceleration

Anna-Lena Sager,  Jule Timm,  Stefan Hoffmann,  Ulrich R. Orth, 
  • Pages: 1933-1952
  • First Published: 29 July 2023
Open Access

Bought but never used: How and when unused utility reduces subsequent spending

Shruti Koley,  Brandon Reich, 
  • Pages: 1953-1964
  • First Published: 12 August 2023

Branding with music: How can music contour and tonality enhance perceived brand innovativeness and brand evaluations?

Alice Zoghaib,  Jonathan Luffarelli,  Stéphanie Feiereisen, 
  • Pages: 1965-1985
  • First Published: 25 July 2023
Open Access

Consumer hate and boycott communications of socially irresponsible fashion brands: Applying complexity theory in psychology and marketing research

Arch G. Woodside,  Houcine Akrout,  Mona Mrad, 
  • Pages: 1986-2015
  • First Published: 22 August 2023
Open Access

Does (customer data) size matter? Generating valuable customer insights with less customer relationship risk

Kirk Plangger,  Ben Marder,  Matteo Montecchi,  Richard Watson,  Leyland Pitt, 
  • Pages: 2016-2028
  • First Published: 07 July 2023

EDITORIAL

Generation Z's psychology and new-age technologies: Implications for future research

Nisreen Ameen,  Sameer Hosany,  Babak Taheri, 
  • Pages: 2029-2040
  • First Published: 15 August 2023

RESEARCH ARTICLES

Is brand reputation a banner for social marketing? A social enterprise product consumption perspective

Juin-Ming Tsai,  Tzu-En Lu, 
  • Pages: 2041-2059
  • First Published: 12 July 2023
Open Access

Mapping the service recovery research landscape: A bibliometric-based systematic review

Mahmood Mir,  Rohail Ashraf,  Tahir Abbas Syed,  Sara Ali,  Raheel Nawaz, 
  • Pages: 2060-2087
  • First Published: 11 July 2023

Skills make you happy: Why high (vs. low) skill activities make consumers happier, yet they don't choose them

Max Alberhasky,  Raj Raghunathan, 
  • Pages: 2088-2102
  • First Published: 19 August 2023

The influence of deviant advertisements on customer responses: The role of cultural tightness in emerging and developed economies

Udo Wagner,  Sandra Pauser,  Ulun Akturan, 
  • Pages: 2103-2117
  • First Published: 19 August 2023

To dress up or not: Political identity and dog owners' purchase of dog apparels

Lan Xia,  Wenting Zhong,  Joyce (Feng) Wang, 
  • Pages: 2118-2131
  • First Published: 04 August 2023

REVIEW ARTICLE

Use of metaverse in socializing: Application of the big five personality traits framework

Sowmya G,  Debarun Chakraborty,  Aruna Polisetty,  Sangeeta Khorana,  Dimitrios Buhalis, 
  • Pages: 2132-2150
  • First Published: 05 July 2023

RESEARCH ARTICLE

Open Access

When less is more: Understanding consumers' responses to minimalist appeals

Wei-Fen Chen,  Jingshi (Joyce) Liu, 
  • Pages: 2151-2162
  • First Published: 13 July 2023