Volume 45, Issue 1 pp. 77-87
Research article

Sexual objectification pushes women away: The role of decreased likability

Fei Teng

Corresponding Author

Fei Teng

South China Normal University, Guangzhou, China

Correspondence to: Fei Teng, School of Psychology, Center for Studies of Psychological Application, South China Normal University, Guangzhou, China.

Denghao Zhang, Department of Psychology, Renmin University of China, Beijing, China.

E-mail: [email protected]

Search for more papers by this author
Zhansheng Chen

Zhansheng Chen

The University of Hong Kong, Hong Kong

Search for more papers by this author
Kai-Tak Poon

Kai-Tak Poon

The Hong Kong Institute of Education, Hong Kong

Search for more papers by this author
Denghao Zhang

Corresponding Author

Denghao Zhang

Renmin University of China, Beijing, China

Correspondence to: Fei Teng, School of Psychology, Center for Studies of Psychological Application, South China Normal University, Guangzhou, China.

Denghao Zhang, Department of Psychology, Renmin University of China, Beijing, China.

E-mail: [email protected]

Search for more papers by this author
First published: 14 October 2014
Citations: 31

Abstract

The present investigation examined the effect of sexual objectification on women's intention to affiliate with men. We predicted that women would perceive an objectifier as less likable following sexual objectification and thus would distance themselves from the perpetrator. Study 1 found that objectification led female participants to perceive their male partner as less likable and to be less willing to affiliate with the partner. Study 2 replicated Study 1 in a concurrent interpersonal interaction and extended these effects to a man having a similar background with the perpetrator. Study 3 showed that power moderated the effect of sexual objectification on women's interaction intention such that only women with equal or low power (as compared to the objectifier) decreased their affiliation intention toward the objectifier, whereas high-power women did not show this effect. Implications of these findings were discussed. Copyright © 2014 John Wiley & Sons, Ltd.

The full text of this article hosted at iucr.org is unavailable due to technical difficulties.