Discussion
Discussion of ‘Reinforcement learning behaviors in sponsored search’
First published: 15 June 2016
No abstract is available for this article.
References
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- 2Chen W, Liu TY, Yang X. Reinforcement learning behaviors in sponsored search. Applied Stochastic Models in Business and Industry 2016; 32(3): 358–367. DOI: 10.1002/asmb.2157.
- 3Xu H, Gao B, Yang D, Liu TY. Predicting advertiser bidding behaviors in sponsored search by rationality modeling. Proceedings of the 22nd International Conference on World Wide Web, WWW 2013, Rio De Janeiro, Brazil, 2013, 1433–1444. IW3C2.
- 4Nekipelov D. Eliciting preferences of sponsored search advertisers: implications for mechanism design. ACM SIGecom Exchanges 2014; 13(1): 72–76.
