The International Executive: Vol 20, No 3

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International business strategy and administration. John Fayerweather, Professor, New York University. Cambridge (Mass.): Ballinger Publishing Co., 1978, 565 p. $16.50

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The cultural environment of international business. Vern Terpstra, Professor, University of Michigan. Cincinnati (Ohio): South-Western Publishing Co., 1978, 280 p. $6.95

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Comparison advertising: A worldwide study. J. J. Boddewyn, Professor, City University of New York, and Katherin Marton, Assistant Professor, Fordham University. New York: Hastings House, 1978, 245 p. $12.50

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Indian-American joint ventures: Business policy relationships. John I. Reynolds, Professor, Texas A&M University. Washington (D. C.): University Press of America, 1978, 246 p. $9.75

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Corporate planning practices in Japanese multinationals. Kichiro Hayashi, Assistant Professor, McMaster University. Abstract from Academy of Management Journal, June 1978, p. 211

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Headquartrs guidance in marketing strategy in the multinational subsidiary. William K. Brandt, James M. Hulbert, Associate Professors, Columbia University. Abstract from Columbia Journal of World Business, Winter 1977, p. 7

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Key decisions in international marketing: Introducing new products abroad. William H. Davidson, Lecturer, Boston University, and Richard Harrigan, Lecturer, Babson College and Northeastern University. Abstract from Columbia Journal of World Business, Winter 1977, p. 15

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Management of foreign exchange risk in U. S. multinationals. Rita M. Rodriguez, Faculty, Harvard University. Abstract from Sloan Management Review, Spring 1978, p. 31

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Disc accounting. Jane O. Burns, Assistant Professor, Indiana University. Abstract from The International Tax Journal, April 1978, p. 882

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Transnational corporations and manufacturing exports from poor countries. Deepak Nayyar, Faculty, University of Sussex (England). Abstract from The Economic Journal, March 1978, p. 59

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Incentive schemes and foreign investment in the industrialization of Malaysia. N. D. Karunaratne, Lecturer, University of Queensland (Australia), and M. B. Abdullah, Lecturer, University of Malaysia. Abstract from Asian Survey, March 1978, p. 261

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Economic cooperation: Indonesian-Japanese joint ventures. J. Panglaykim, Director, Economic Department, Centre of Strategic and Internatonal Studies, Indonesia. Abstract from Asian Survey, March 1978, p. 247

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The influence of European workers over corporate strategy. Renato Mazzolini, Faculty, Columbia University. Abstract from Sloan Management Review, Spring 1978, p. 59

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Aspects of labour relations in multinational companies. Everett M. Kassalow, Professor, University of Wisconsin. Abstract from International Labour Review, May-June 1978, p. 273

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The International Executive

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The International Executive: Volume 20, Issue 3

Masthead

International business strategy and administration. John Fayerweather, Professor, New York University. Cambridge (Mass.): Ballinger Publishing Co., 1978, 565 p. $16.50

The cultural environment of international business. Vern Terpstra, Professor, University of Michigan. Cincinnati (Ohio): South-Western Publishing Co., 1978, 280 p. $6.95

Comparison advertising: A worldwide study. J. J. Boddewyn, Professor, City University of New York, and Katherin Marton, Assistant Professor, Fordham University. New York: Hastings House, 1978, 245 p. $12.50

Indian-American joint ventures: Business policy relationships. John I. Reynolds, Professor, Texas A&M University. Washington (D. C.): University Press of America, 1978, 246 p. $9.75

Corporate planning practices in Japanese multinationals. Kichiro Hayashi, Assistant Professor, McMaster University. Abstract from Academy of Management Journal, June 1978, p. 211

Headquartrs guidance in marketing strategy in the multinational subsidiary. William K. Brandt, James M. Hulbert, Associate Professors, Columbia University. Abstract from Columbia Journal of World Business, Winter 1977, p. 7

Key decisions in international marketing: Introducing new products abroad. William H. Davidson, Lecturer, Boston University, and Richard Harrigan, Lecturer, Babson College and Northeastern University. Abstract from Columbia Journal of World Business, Winter 1977, p. 15

Management of foreign exchange risk in U. S. multinationals. Rita M. Rodriguez, Faculty, Harvard University. Abstract from Sloan Management Review, Spring 1978, p. 31

Disc accounting. Jane O. Burns, Assistant Professor, Indiana University. Abstract from The International Tax Journal, April 1978, p. 882

Transnational corporations and manufacturing exports from poor countries. Deepak Nayyar, Faculty, University of Sussex (England). Abstract from The Economic Journal, March 1978, p. 59

Incentive schemes and foreign investment in the industrialization of Malaysia. N. D. Karunaratne, Lecturer, University of Queensland (Australia), and M. B. Abdullah, Lecturer, University of Malaysia. Abstract from Asian Survey, March 1978, p. 261

Economic cooperation: Indonesian-Japanese joint ventures. J. Panglaykim, Director, Economic Department, Centre of Strategic and Internatonal Studies, Indonesia. Abstract from Asian Survey, March 1978, p. 247

The influence of European workers over corporate strategy. Renato Mazzolini, Faculty, Columbia University. Abstract from Sloan Management Review, Spring 1978, p. 59

Aspects of labour relations in multinational companies. Everett M. Kassalow, Professor, University of Wisconsin. Abstract from International Labour Review, May-June 1978, p. 273

Reference guide

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The International Executive

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The International Executive: Volume 20, Issue 3

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Masthead

International business strategy and administration. John Fayerweather, Professor, New York University. Cambridge (Mass.): Ballinger Publishing Co., 1978, 565 p. $16.50

The cultural environment of international business. Vern Terpstra, Professor, University of Michigan. Cincinnati (Ohio): South-Western Publishing Co., 1978, 280 p. $6.95

Comparison advertising: A worldwide study. J. J. Boddewyn, Professor, City University of New York, and Katherin Marton, Assistant Professor, Fordham University. New York: Hastings House, 1978, 245 p. $12.50

Indian-American joint ventures: Business policy relationships. John I. Reynolds, Professor, Texas A&M University. Washington (D. C.): University Press of America, 1978, 246 p. $9.75

Corporate planning practices in Japanese multinationals. Kichiro Hayashi, Assistant Professor, McMaster University. Abstract from Academy of Management Journal, June 1978, p. 211

Headquartrs guidance in marketing strategy in the multinational subsidiary. William K. Brandt, James M. Hulbert, Associate Professors, Columbia University. Abstract from Columbia Journal of World Business, Winter 1977, p. 7

Key decisions in international marketing: Introducing new products abroad. William H. Davidson, Lecturer, Boston University, and Richard Harrigan, Lecturer, Babson College and Northeastern University. Abstract from Columbia Journal of World Business, Winter 1977, p. 15

Management of foreign exchange risk in U. S. multinationals. Rita M. Rodriguez, Faculty, Harvard University. Abstract from Sloan Management Review, Spring 1978, p. 31

Disc accounting. Jane O. Burns, Assistant Professor, Indiana University. Abstract from The International Tax Journal, April 1978, p. 882

Transnational corporations and manufacturing exports from poor countries. Deepak Nayyar, Faculty, University of Sussex (England). Abstract from The Economic Journal, March 1978, p. 59

Incentive schemes and foreign investment in the industrialization of Malaysia. N. D. Karunaratne, Lecturer, University of Queensland (Australia), and M. B. Abdullah, Lecturer, University of Malaysia. Abstract from Asian Survey, March 1978, p. 261

Economic cooperation: Indonesian-Japanese joint ventures. J. Panglaykim, Director, Economic Department, Centre of Strategic and Internatonal Studies, Indonesia. Abstract from Asian Survey, March 1978, p. 247

The influence of European workers over corporate strategy. Renato Mazzolini, Faculty, Columbia University. Abstract from Sloan Management Review, Spring 1978, p. 59

Aspects of labour relations in multinational companies. Everett M. Kassalow, Professor, University of Wisconsin. Abstract from International Labour Review, May-June 1978, p. 273

Reference guide

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