Volume 7, Issue 4 e70039
RESEARCH ARTICLE

Strategic management of employee churn: Leveraging machine learning for sustainable development and competitive advantage in emerging markets

Poorva Agrawal

Poorva Agrawal

Department of Computer Science and Engineering, Symbiosis Institute of Technology Nagpur Campus, Constitue of Symbiosis International (Deemed University), Pune, India

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Seema Ghangale

Seema Ghangale

Symbiosis Institute of Operations Management, Nashik, Constitute of Symbiosis International (Deemed University), Pune, India

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Bablu Kumar Dhar

Corresponding Author

Bablu Kumar Dhar

Business Administration Division, Mahidol University International College, Mahidol University, Salaya, Nakhon Pathom, Thailand

Department of Business, Daffodil International University, Dhaka, Bangladesh

Correspondence

Bablu Kumar Dhar, Mahidol University International College, Business Administration Division, Mahidol University, Salaya, Thailand.

Email: [email protected]

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Nilesh Nirmal

Nilesh Nirmal

Institute of Nutrition, Mahidol University, Salaya, Nakhon Pathom, Thailand

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First published: 05 November 2024
Citations: 2

Abstract

Employee churn or attrition presents significant challenges, especially in emerging markets, where it can disrupt business operations and inflate recruitment costs. This research leverages machine learning techniques to predict employee churn, focusing on developing sustainable and inclusive retention strategies that enhance business competitiveness. By analyzing a range of predictive algorithms and key variables associated with churn, the study identifies the most effective models for predicting attrition. A comprehensive exploratory data analysis was conducted using an indigenous machine learning model, offering practical insights for human resource management in emerging markets. The findings align with the sustainable development goals (SDGs), promoting decent work, and economic growth. This study contributes to business strategy by proposing data-driven solutions for workforce stability and sustainable development.

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