Teams use creativity to do much more than just solve problems. They tap into this resource to generate new products, services, and solutions that many did not even realize they needed. For instance, the advent of the iPhone came as the consequence of the fact that people wanted a better phone that did more for them. This desire for improvement resulted in the wildly successful App Store, which did more than simply bring a new product into consumers’ lives: It changed the culture and the very way that people used their phones. The team-building games included in the chapter focuses on the process of creating something out of nothing. They encourage team members to generate new ideas and show them how to take a few simple goals and rules and hopefully produce magic. These games help hone the skills of improvisation, building on other people's ideas, and coming up with new ways of thinking that can result in amazing solutions.