Governments have long been interested in the wellbeing and happiness of citizens. We use the United Kingdom as a case study and consider how governments are starting to measure wellbeing and to understand “what matters” to people. This is within an international context of moving beyond gross domestic product (GDP), the traditional measure of economic performance, to separate wellbeing from growth as a policy objective. We are interested in measures to be used in policy and we explore what policy makers and practitioners can do in practice to reflect wellbeing in the decisions they make, looking at examples of “wellbeing at work” policies and toolkits. We conclude that although the limitations of GDP as a measure of economic performance, social progress, and sustainability are fully documented, it is still very much “early days” for the wellbeing agenda.